Following the evolution towards media-saturated societies, this article presents practice theory as an alternative framework for mediatization studies. We discuss how it can help us grasp the diversity of social and cultural changes related to the highly integrated media. This is demonstrated by studying politicians' personalization, not as a product of media logic but by looking at politicians' media-related practices and media's anchoring of practices. Our in-depth interviews with Flemish politicians show that their practices are in many ways organized by (...) the media, but through this mediatization at the same time aim to retain control over them. It is also shown that politicians' practices are not only directly influenced by media, but also by other politicians' media-related practices. Together, these findings draw a complex picture of the mediatization and personalization process. (shrink)

This article proposes to redefine celebrity as a kind of capital, thereby extending Bourdieu’s field theory. This redefinition is necessary, it is argued, because one of the main limitations shared by current definitions of celebrity is their lack of explanatory power of the convertibility of celebrity into other resources, such as economic or political capital. Celebrity capital, or broadly recognizability, is conceptualized as accumulated media visibility that results from recurrent media representations. In that sense, it is a substantial kind of (...) capital and not a subset or special category of social or symbolic capital, the latter being defined as legitimate recognition by other agents in a social field. Rather than adding another definition of celebrity next to many others, the notion of celebrity capital proposed here should be seen as an attempt to integrate the existing approaches of celebrity into a single comprehensive conceptualization that can enable us to grasp this societal and cultural phenomenon better. (shrink)