In the article examines the international experience in organization and legal support market surveillance, the current status and approaches to reform this sector in Ukraine in accordance with WTO requirements and EU, measures to improve it are founded.

The article is devoted to the consideration of the issue of influential modifications of the genre system of modern mass media. It has been established that the mass media are one of the main means of communication for the wide audience. The meaning of the words "modification", "mass media", "mobile journalism", "new media" has been studied. The article notes that "new media" appeared in the 60s of the XX century. The main characteristics of the media are presented. It is noted (...) that the most common examples of mass media are television, radio, newspapers, magazines, social media, digital media, the Internet. The textbooks and publications of domestic and foreign scientists, which raise the issue of influential modifications of the genre system of modern mass media are highlighted. It was found that the first media were newspaper, telegraph, radio, television. The study of the main types of media is emphasized: traditional media, print media, electronic broadcasting media, external media, transit media and new media. It is noted that new media is a reconceptualization of traditional media. The aspect of media in the role of a social institution has been studied. It was noted about the significant impact of digitalization on the global media system. The significant influence of the use of the Internet in the political life of the United States is given as an illustrative example. The use of the "video story" technology as one of the strategies for holding the attention of the reader or listener is considered. The focus is on the interactive storytelling made possible by digital media and provides advantages for interactive television and cinema, as well as helping to create virtual and mixed reality in games, contributing to the emergence of new forms of voice games. (shrink)

The article deals with theoretical aspects of human capital, features of human capital, problems and prospects of human capital in modern conditions. Problems and challenges of ontology and functioning of human capital in postmodern society are outlined. The current state of investment in the reproduction of human capital and its development was assessed. One of the ways to increase human capital is to invest in people, their health and education. The article substantiates the role and importance of investments in human (...) capital at the family level. The sharp increase in interest in the creative abilities of a person and in the ways of their formation and development confirm the obtained results. The international significance of the article lies in the objectification of the problems of human capital in developing countries, taking into account the global industrial, cultural and social context. In order to optimize human capital management on the verge of the postmodern and post-post era, these research results can help in the development of scientific, public and government programs and activities. (shrink)

The article discusses a new understanding of the reality in the 20th century. Since the key figure in these changes was the Danish physicist Niels Bohr, we refer to his early and later articles to analyze the use of the term “reality”. Through an analysis of the terms, it is shown that Bohr describes discoveries in earlier articles that are inconsistent with old concepts in physics, and it is these questions that will further lead him to a new understanding of (...) reality. In the article we also indicate how many times and in what contexts the term “reality” is used. Further, we find that the term “reality” is more common in later articles than in his earlier works. Through the analyzing of usage of certain terms, we show how the emphasis in the early and late Bohr’s articles shifts. For many years, the Danish physicist has sought to clarify quantum theory. In some later articles, we note that the problems affect not only physical, but also other areas of knowledge. We also analyze the use of the term in later articles. This analysis shows how Niels Bohr’s discoveries in the nature of the objects of the micro-world lead him to questions about the nature of reality. How discoveries in the microcosm affect the new conception of reality is best traced in controversy with other physicists. As the most striking example, we took the article “Discussion with Einstein on epistemological problems in atomic physics”. In this article, Bohr describes the specific behavior of micro-objects, features of physical experiments and proves the idea that a fundamentally new understanding of physical processes is needed. An analysis of the terms shows that, from Bohr’s point of view, reality itself is as described by its quantum mechanics. We strive to show the evolution of Bohr’s views in the context of how they influenced the revision of all physics. We conclude that the discovery of stationary states in an atom is the first step to rethinking philosophical questions of a nature of reality. (shrink)

This article examines the trends of digital marketing in the context of information society development. Under the influence of informatization of society, the spread of innovative development of the economic environment are transformed all its components, including changing approaches to marketing, which uses more and more digital opportunities to increase its efficiency. In society, specific relationships are formed associated with the search, receipt, transmission, production and dissemination of information using information technology. Under the influence of informatization of society, the contemporary (...) consumer and his requirements are changing, which is reflected in marketing activities. The reaction to the growing role of social networks and communities in consumer buying behavior was the formation of crowd marketing. Digital marketing is a contemporary tool for promoting a product, brand or brand through digital channels, and also uses a number of techniques that allow you to reach your target audience even in an offline environment. Digital marketing means that consumers, customers or society at large can access any information they need. Today, digital marketing is becoming an increasingly important tool for promoting almost any type of product compared to traditional marketing. (shrink)

The urgency of the study of "stem-education" as a factor in the development of "smart-society" is that this kind of society is a continuation of information and "knowledge society", which is developing on the basis of smart technologies. The concept of smart society is at the heart of modern state-owned development programs of South Korea and Japan. In South Korea, the National Social Agency has developed a "Smart Society Strategy" that introduces the technological foundations of smart societies. The central issue (...) of Smart-society is business, which makes managing more intelligent and activities aimed at using knowledge and innovation. The objectives of the study are to identify the "stem-education" endpoint through the use of electronic and collective technologies, which become more massive and effective, and through the use of natural, engineering and maternal education. It is no coincidence that this concept is documented in the Europe 2020 Strategy: Smart Growth Strategy, which includes the development of an economy based on knowledge and innovation, fosters sustainable growth, more efficient use of resources, and inclusive growth and strengthening of high employment. Countries such as the United States, China, Australia, the United Kingdom, Israel, and Singapore carry out state-of-the-art stem-education programs. The methodological basis of the study is systematic, structural, axiological, synergetic methods and approaches that have allowed disclosing stem-education as the leading trend in the world of educational space. Conclusion - It is proved that stem-education is an innovation that combines the traditions of natural and mathematical education, is based on the principles of fundamentalism and knowledge-based, combining technological, organizational, material and technical resources and human capital. As a result of the development of stem-education at the expense of ICT, business processes, governance, and management reform are undergoing change, leading to economic, social and managerial processes at a higher level in some of those societies. Smart society is a new quality of society in which the combination of the use of new technologies will allow people to improve the quality of their lives. This article presents philosophical and educational reflection of smart-society as a new model of the information society and presents its impact on human capital. It reveals timeliness of this topic, which is innovative and hardly developed. It analyses international experience in establishment and growth of smart-society and dimensions of axiological field of smart-society, which is based on axiological matrix of information and knowledge, which are considered and being civilized dimensions of modern society. The main idea is to prove the evolution of the information society to smart-society and the possibility of establishment of smart-society in Ukraine. The analysis of smart-society formation was made and its characteristics were defined, which claims priority role in the world information space formation and contribute to the competitiveness of Ukraine in the international information space. (shrink)

У статті аналізуються основні причини проведення масових вилучень друкованих видань з обігу в радянській Україні в 1930-і рр. Показано, що в умовах формування тоталітарного суспільства й розгалуженої адміністративно-бюрократичної системи контролю за видавництвами та друкованими виданнями вся друкована продукція ретельно вивчалася на предмет її відповідності ідеологічній політиці держави. Особливо системному політичному контролю та ідеологічному редагуванню підлягала українська книга, у якій найчастіше, за твердженням влади, "проводилися дрібнобуржуазні націоналістичні погляди". Конфіскації підлягали книжки, у створенні передмови чи в редагуванні, упорядкуванні яких брали участь так (...) звані "шкідники" та "націоналісти". Вилучалися твори авторів-"ворогів народу" та книги, авторами яких були репресовані партійно-радянські керівники. (shrink)

This article aims to define natural human rights in the context of forming postmodern views on an individual today. Natural rights exist, regardless of whether they are enshrined somewhere or not: they are clear from the natural context and essence of human activity. The postmodern world is experiencing a crisis of fatigue from life, fatigue of culture, which for the global world has become a political and economic crisis of ineffectiveness of the policy of multi-culturalism and poly-culturalism and the growing (...) dangers and threats associated with it. Therefore, it is crucial to find out how natural human rights are realized in postmodern society. Importantly, the article analyzes the basic theoretical and methodical principles of creating the postmodern environment and its impact on people. It also defines the main concepts and categories of human rights in the context of evolution of postmodern society. To study the socio-cultural impact on personality development in the postmodern era, the article explores how legal culture is formed in the course of civilizational-evolutionary development of society. Research methods are as follows: analytical methods, descriptive and explanatory methods, synthesis and analysis. The obtained results prove that natural human rights manifest the evolution of cultural progress and prospects for further analysis of their socio-cultural effects on the development of postmodern society. (shrink)

The article examines the theological and philosophical origins of Jewish and early Christian medicine. We have shown that the basis of the medical practice of the ancient Jews and early Christians were the books of the Old Testament. The principles of nutrition, sanitation and hygiene have been considered in detail in the context of the topic. We also have analyzed the rules of care for sick people and the means used by the Jewish people in the treatment of infectious diseases. (...) It has been shown that in order to prevent the spread of an infectious disease, Jews isolated an infected person from close contact with other people, thus avoiding the spread of various diseases and epidemics. Some Jewish works of the post-biblical period contain a description of the development of philosophy and ethics in medicine; the main ones are the Midrash, the Mishnah and the Talmud. In the article we also have analyzed conceptual medical foundations set forth in the Pentateuch of the Moses and the Talmud. It has been shown that the main attention of Jewish treatment practitioners was focused on disease prevention, as they attached great importance to the principles of ritual purity, which in turn was directly related to public hygiene. We also have studied a number of works of the early church fathers, who initiated the practice of caring for the physically ill. As a result, it was found that in the writings of the church fathers there are many mentions of surgery and treatment of mental illness. (shrink)

The peculiarities of the philosophy and practices of realization of the principles of a healthy way of life by the Seventh-day Adventist Church in Ukraine are considered. It has been established that the social and cultural changes caused by Ukraine’s independence have contributed to the opening of sanatoriums, boarding houses, and health centers by Adventist believers. It has been stated that since 1991, Adventists have generally conducted short-term health programs and exhibitions, but over time have shifted to the Western system (...) of providing services based on permanent health facilities. The philosophy and practices of the Church's implementation of a healthy lifestyle are outlined Seventh-day Adventists in Ukraine in the context of the work of medical, sanatorium and health facilities that belong directly to this religious organization. The practical novelty of the study is based on interviews with health care managers who were directly involved in the establishment of health facilities and the implementation of various Adventist health programs. It was found that representatives of other Protestant and Orthodox denominations who visited the recreation centers changed their minds about Adventism and Adventists, which, in turn, contributed to the creation of an atmosphere of religious tolerance and tolerance for each other. The activities of the inspected health centers, sanatoriums and boarding houses mainly carry out the mission of the Seventh-day Adventist Church, and the performers (staff) see their contribution to the service of God in the prevention of diseases and rehabilitation of patients. In addition, in the institutions we have studied, special attention is paid to teaching about the principles of a healthy lifestyle, proper nutrition, hydrotherapy and more. It is determined that the process of implementing health programs is based on the principles of Christian ethics, which managers and staff try to follow, seeing it as fulfilling Christ’s mission on earth, especially in the field of restoring and preventing the health of sanatorium visitors. (shrink)

The relevance of the research reflects the unity of the requirements of the Beijing Philosophical Congress "Learning to be a man" and the anniversary report of the "Rome Club" "Come On! Capitalism, myopia, population and destruction of the planet", which the transformation processes of the socio-sphere are revealed from the standpoint the need for a radical breakdown of the spiritual and moral world of man and his worldview. The foundation of these transformations is the transition in education, as the hippocrine (...) of our knowledge, the source that quenches thirst in them to the "new Enlightenment" as a decisive factor in the learning of a person to be him. This determined the purpose and objectives of the article. The purpose of the article is to substantiate the natural and necessary character of the formation of the "new Enlightenment", to reveal the architectonics of its content. Research objectives : in the context of the goal to uncover the factors that determine the need for a transition in education to the "new Enlightenment", its qualitative difference from the Enlightenment of the 17th-18th centuries; to characterize the new content of "connectedness" in education based on the use of new information technologies; analyze the process of formation of a new spiritual and moral outlook of a specialist on the universal values of humanity; focus the learner’s attention on focusing knowledge of sustainable development as a determining factor of the global problems of mankind through the interrelation of academic disciplines; an important component presents the demand for the formation of a new integral thinking, innovative in its essence and qualitatively different from the analytical one. It is noted that the transition to the path of integral thinking contributes to the connection, coordination and organization into a single whole of the fragments of the object under study. Such thinking is characterized by stability, reliability, variability; it is original in its connections with science and education, and methodological influence on individual and social consciousness. Integral thinking reflects a qualitatively new level of intelligence. Research methods: to achieve the stated goal and constructive solution of the tasks, the article used the method of abduction, analysis and synthesis, historical and logical, synergistic approach. The results of the research: a new paradigm of education is represented – the noospheric-information one corresponding to the factuality of the “new Enlightenment”, as its ability to reproduce itself on a changing scale. The change in the scale of the socio-sphere is due to its globalization processes. The content of the “new Enlightenment” is explicated as a qualitatively new level of formation of students' sustainable knowledge based on the integral innovative type of thinking based on the information resources of society, the use of modern educational technologies, as well as on the values of society, as the quintessence of its wisdom and public intelligence. Conclusions. Thus, the formation of a "new Enlightenment" is natural and necessary. This follows from the requirements of the “learn to be human” program, as well as from the development of an internally ordered education process. “New Enlightenment” also has an attribute of uniqueness, since it does not have anything to compare with, identify; it is an objective, essential, unique phenomenon; it is single, relative, determined by the previous development of education. It is based on the processes of intellectualization, innovation, informational content, humanism and is capable of solving constructively the tasks facing society. (shrink)

The article deals with the essence and genesis of an individual style in postmodern architectural graphics as a special signature of creativity. It considers conceptual and terminological issues regarding the concept of “architecture”, “architectural graphics”, and “an individual style”. Besides, the article shows that the knowledge of architectural graphics makes it a powerful visual tool in any kind of design activity. In the current post-industrial period, manual graphics acts as an individual unit. An individual style is always formed based on (...) a specific personal programme, whose postulates influence the architect’s work. The international relevance of the article lies in a new approach to the concept of “style” in postmodern architectural graphics. In turn, it allows one to discover new methodological guidelines for its formation. (shrink)

In conditions of post-pandemic reality, the creation of optimal psychological and pedagogical conditions for the formation of future specialists, raising the level of their professional training, socialization and adaptation to work in the work collective requires appropriate psychological support, the development of cognitive and psychological support technologies for the constructive implementation of practical social psychological assistance in the pedagogical process, as well as the use of modern cognitive-psychological approaches by teachers, the development of psychological recommendations on the style of pedagogical (...) impact and the like.The article highlights the important socio-psychological conditions for preparing a future teacher for socio-pedagogical activity in the context of post-pandemic realities. The necessity of using cognitive psychology technologies in the process of forming professionally speaking competencies of future psychologists and their speech culture in the process of professional speech training is substantiated. The technologies and conditions for the organization of the pedagogical process for the preparation of future practical psychologists who have undergone changes as a result of recent events related to the implementation of the educational process in a remote mode are described. The structure of the seminar on the basics of speech competence of a psychologist is presented as a result of using a dialogical approach in the system of professional training at a university.In our opinion, the materials in this article will be of interest to educators, practical psychologists, and social educators of the vocational education system, since they will help not only better understand the psychological characteristics of the professional and personal development of future specialists, but also constructively solve the urgent problems of their professional training. (shrink)

The relentless informational variability in the field of natural sciences, today's need for the training of highly competent, versatile, apologetic future specialists, as well as the low motivation of psychology students to teach natural disciplines, was established by us in the process of their questioning, require the search for new, non-standard solutions in the organization of natural science training of future psychologists in institutions of higher education. We believe that one of the effective ways to solve this problem is the (...) organization of the educational process with the natural scientific training of future psychologists in higher education institutions based on innovation and heuristic. To organize the educational process from the natural science training of future psychologists on the basis of innovation and eurestiality, there is a need to determine such ultra-innovation pedagogical technologies and teaching methods that will meet the requirements of the time, contribute to the formation of psychology students' motivation to study natural sciences and improve the quality and the effectiveness of natural science training. We have characterized pedagogical technologies, namely: coworking technology, barcamp technology, workshop technology, SMART technology, BYOD technology and such innovative methods as: lecture-visualization, video lecture, debates, round table, electronic brain assault, a laboratory experiment and a design-role-playing game, which, in our opinion, will contribute to the implementation of the educational process with the natural science training of future psychologists in higher education institutions based on innovation and heuristic. (shrink)

Nowadays, talking about culture and religion, having formed a clearly expressed cultural content, going beyond any theory, has become an integral part of the processes of becoming a civil society. The cultural approach to the phenomenon of religion requires the synthesis of all existing humanitarian approaches, as well as the systematic analysis of religion as a component of the universe of culture in all the diversity of internal connections that exist in culture. The cultural approach distinguishes integrativeness, interdisciplinarity, attempts to (...) study religion and its relation to culture as a single system and a particular class of phenomena. Before the emergence of cultural studies, people's behavior, their temper, customs and traditions were explained by biological, psychological or sociological reasons, that is, either by the physical type, or by the characteristics of the psyche, or by the specifics of the processes of social interaction. (shrink)

The crisis situation of the present human society is considered in modern theology as a state of spiritual degradation, which in general is inherent in the whole human race. Ignoring the spiritual factor in public life, according to theologians, is a major source of deepening social contradictions. Impotence is the source of all misery in personal, family and social life. Therefore, today sermons from the church's ambon sound with appeals to the moral and spiritual revival of man, with the teachings (...) of how to understand in their hearts. (shrink)

The article deals with the influence of religious morality, art, religious picture of the world on human consciousness, its internal state, on its activity. The influence of religion on personality is most often considered in terms of sociology and psychology on this process. However, the cultural approach to this problem is much broader, and the notion of "religious culture" is directly relevant not only to believers but also to atheists, as it is an integral part of the universal culture common (...) to all. (shrink)

Society is a person in its social relations. If the term "society" is used to determine reality as a system of interconnections and relationships between people, then its social system appears as an entity in which human societies are diverse in character and social role. Social life is expressed in the grouping of members of society on the basis of certain objectively predetermined types of relations between them. The integrity and unity of religious communities, their qualitative specificity determines the content (...) of the doctrine and cult, on which they grow. (shrink)

Protestantism as a phenomenon of culture, its influence on the development of society, man - the problem is complex and multifaceted. Since Protestantism is a religious and cultural phenomenon, it has a wide range of functionality and, therefore, has a great cultural impact on all spheres of life, both human and social, from a worldview and axiological aspect to a praxeological and ontological one. That is why the analysis of the internal links between Protestantism and culture becomes an urgent research (...) challenge for academic religious studies. (shrink)

The Second Vatican Council of the Catholic Church has had a fatal significance in its history. In addition to the important documents that were adopted by the Council, and then creatively developed by the theorists and practitioners of the Church, Catholicism was enriched with a new awareness of significant changes in the world. The Church acknowledged that there have been radical transformations in the outlook and behavior of people, in particular Catholics, in their attitude to issues of faith, to God, (...) to the relationship between God and man. But perhaps the most influential for the further development of Catholicism in the world was the social doctrine of the Church, which eventually turned into a social doctrine. The latter is understood not only as a list of practical guidelines for solving the "social question", but also not a sum of knowledge in contemporary sociology1, but a set of religious beliefs developed by theologians and endorsed by the whole Church in the form of a body of special documents on the Church's views on society and social issues. In addition to the general theological principles of attitude towards peace and relations with society, the Catholic social doctrine contains the historical work of the Church in solving social problems in different epochs, recorded information about the social challenges of the past and present, eschatological expectations and real forecasts for the future of mankind. (shrink)

In modern religious studies, there is no consensus as to how cult is related to culture, how it affects culture and personality, or whether changes in the cult sphere necessarily cause changes in dogma, human consciousness, and culture. This circumstance initiated the thematic orientation of this article on the problems of cult and culture in Orthodoxy, because Orthodoxy considers the cult to be the "focal point" Place "of culture and the basis of religion. In the context of the transformation processes (...) taking place in the world today, the question of the role of the cult in culture, the possibility or impossibility of changing it, the simplification becomes particularly relevant. (shrink)

Understanding Semantics offers an up-to-date, broad and thorough introduction to linguistic semantics, the field of linguistic meaning central to the understanding of language. The book takes a step-by-step approach, starting with the basic concepts and moving through central questions to an examination of the methods and results of the science of linguistic meaning.

Explains the mutation that occurred in Lukács's thought between 1909 and 1929.

The article highlights the problem of the effectiveness of the learning process in higher education institutions in the post-pandemic. Today there are changes in the labor market, and more and more professions need to be updated. This affects the quality of higher education both in Europe and elsewhere, so many higher educational institutions have appeared, which primarily care about the number of students, and not about quality. In an environment where the pandemic has significantly changed the learning process, it is (...) very important to find new ways to improve its effectiveness. Now there is a transition from an industrial society to a society of obtaining knowledge in conditions of post-pandemic development; This means that there is a transition to mass education, and then to general higher education and the need to train a large number of people with average abilities. In addition, in higher educational institutions, in particular in universities, there are still imperfect academic programs in the basics of science, compiled by teachers with different levels of training in the context of post-pandemic development. (shrink)

This article examines the transformation of the labor market under the influence of informatization of society. It is noted that in the conditions of globalization and informatization of the nowadays a post-industrial society has been formed, in which information is a determining factor of production. New opportunities and challenges of the labor market in the conditions of information society development are analyzed. The informatization of society changes the conditions, nature and forms of work. Extensive digitalization, the use of cloud technologies (...) and artificial intelligence systems are displacing traditional forms of employment towards teleworking, which makes workers more mobile and able to optimize working hours. It is established that the spread of technology increases the efficiency of the recruitment and searching job processes. Informatization of society contributes to the creation of a digital labor market, which forms the demand and supply of information and computer technology workers. In the context of informatization of society, the labor market is characterized by an imbalance between supply and demand of labor due to structural changes in the economy. Among the challenges of the labor market are rising unemployment in the raw materials industries, robotics and automation of routine manual labor. The digitalization of the economy leads to the need to adjust government regulation of business and provide social guarantees for employees. It is noted that the informatization of society provides more benefits to the labor market than obstacles. Solving the problems it raises, promotes progress and economic development. (shrink)

The relevance of the chosen direction of research is that e-learning at the present stage of development of society is one of the most popular forms of organization of the educational process. This primarily applies to vocational and postgraduate education. Its main advantage is that it focuses on creating a barrier-free learning environment, ensuring the availability of quality education without separation from work and family and regardless of the place of residence. The article analyzes the features of updating the education (...) system in the postmodern era and the urgent problems of the education system that need to be addressed. Features of e-learning as a means of meeting the demand for educational services, its advantages and disadvantages are characterized. The peculiarities of functioning of open educational resources as prospects of e-learning development are analyzed. Continuation of the initiated research is to study the specific characteristics of mobile learning as one of the possible options for e-learning. (shrink)

What comes after "postmodernism"?

Due to the spread of the Covid-19 virus, all countries began to introduce quarantine measures, which led to the closure of all higher education institution indefinitely. They were forced to switch to a distance learning process in a short time. The readiness for this process was different, purely technical problems arose - the lack of the Internet, computers, educational materials on the network. And most importantly, the teachers are not ready for distance learning. The IT industry was the first to (...) respond to the needs of teachers and students in physical culture and sports: the power of channels was increased, a large number of services and tools for teaching appeared. For video conferencing, the ZOOM tool turned out to be very popular, a large number of blogs with training recommendations were published on social networks, distance courses were held on the development of training resources and the organization of training. After the weakening of quarantine in the world, it became clear that humanity has entered a new stage of development, where distance learning will play a big role. Therefore, it is important to analyze the results of the distance learning process and determine the priority ways of developing online education in training future managers of physical culture and sports. The article is devoted to the problems of using distance work in the training of future managers of physical culture and sports. (shrink)

Introduction -- Gift's originary experience -- Concrete singularity -- Reception and reciprocity -- The Son's gift of self -- The unpreceded giver -- Gift's unifying memory -- The unexpected gift -- Envoi.