Plünderung oder Sharing? Analyse eines moralisierten Diskurses im digitalen Raum und die Frage der Wieder­verwendung von materiellen Gütern

In Petra Grimm, Harald Pechlaner & Oliver Zöllner (eds.), Medien – Ethik – Digitalisierung: Aktuelle Herausforderungen. Stuttgart: Franz Steiner Verlag. pp. 109-133 (2023)
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Abstract

This article ("Looting or Sharing?") is located at the intersection of societal and ecological discourses, and analyzes local actions from the perspective of digital ethics. The case study is centered around a public bookcase (or free library) in a neighborhood in the Ruhr area, a post-industrial and partly impoverished metropolitan district in Germany. The rather banal local actions - people take books from the public bookcase as is the proclaimed objective of having such an institution in the first place - eventually morph into highly polarized discussion threads on a local social media platform that are charged with bitter accusations of "looting" (i.e., allegations of some people taking out too many books) and rife with outrage (i.e., allegations of some people selling books taken from the free library on secondary markets). This debate reflects a conflict that points to larger social divisions and rifts. This is analyzed empirically (via a discourse analysis) and philosophically (drawing on Aristotle as well as contemporary debates on moralism). When the free sharing of books, i.e., the recycling of otherwise unused goods, gets scandalized by some residents of the neighborhood as "looting," as the accusations on social media proclaim, this conflict suggests a self-referential moralism among the online discussants. Epistemic fallacies combined with irrational counterfactual claims lead to immoderate hypercriticism. This is a finding that can be observed in many online debates and points to larger disruptions in the digital arena.

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Oliver Zöllner
Stuttgart Media University

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